About the Brand
MAXYMOVA: Redefining Lash Lift & Brow Lamination with Italian Excellence
"What started as a small dream in Italy has grown into something amazing, and it's all thanks to your support." Natalia Maxymova
Since its inception in 2021, MAXYMOVA has swiftly ascended to become a global phenomenon, gracing lash and brow studios in over 35 countries. Our essence lies in an unwavering commitment to both breathtaking aesthetics and unparalleled functionality, setting a new benchmark for premium Italian products in lash lift and brow lamination. We believe true artistry lies in innovation that nourishes as it beautifies.
35 COUNTRIES
500+ STUDENTS CERTIFIED
OVER 11 YEARS OF EXPERIENCE
OUR DIFFERENCE
Discover exclusive MAXYMOVA products you won’t encounter anywhere else, meticulously designed to elevate the health and longevity of lashes and brows.
- GOCCIA Restructuring Keratin Serum: This isn’t just an after-tint treatment; it’s a powerful rejuvenation ritual. Our unique keratin serum actively fortifies and revitalizes lashes, ensuring robust health and resilience post-service.
- GOCCIA Blue Diamond Hydrating Serum: Experience the ultimate hydration. This luxurious serum deeply moisturizes, leaving lashes vibrant, supple, and exquisitely conditioned, acting as a precious jewel for lash vitality.
- Lash&Brow Cocktail: The grand finale of our signature treatment. This exclusive cocktail dramatically enhances the natural shine and intrinsic health of lashes and brows, bestowing a truly glossy, robust, and captivating finish.
Our comprehensive collection extends to a wide range of aftercare products, meticulously formulated to safeguard and prolong the stunning results of every lash lift and brow lamination, ensuring enduring beauty and optimal lash and brow health. Choose MAXYMOVA for transformative elegance, born from Italian innovation.
Clinically Proven Efficacy for Unrivaled Lash Health & Beauty
At MAXYMOVA, our commitment extends beyond aesthetics; it’s rooted in scientifically validated performance and profound lash health. We proudly stand by premium Italian products meticulously engineered for long-lasting lash lift and brow lamination results. Our rigorous testing confirms a transformative impact: after a complete regimen of three sessions within 12 weeks, the remarkable improvement in lash diameter and curvature angle is sustained over time. This means your clients don’t just achieve stunning looks, but genuinely healthier, stronger lashes that endure.
The Science of Stunning: Measurable Transformation for Lashes
Our dedicated research highlights the extraordinary efficacy of MAXYMOVA’s professional treatments. In a comprehensive study on volunteer subjects, we observed a phenomenal average increase in lash diameter of 26% after just three treatments. Even more impressive, 100% of participants showcased a significantly improved lash diameter compared to initial measurements, evidencing a universal enhancement in lash volume and strength.
Beyond thickening, our unique formulations deliver exceptional lift. We recorded an impressive average increase in curvature angle of +19% (equating to +40.42°). Crucially, 100% of volunteer subjects experienced a significantly improved curvature angle, proving the consistent power of our lash lift system to create beautifully defined and resilient curls. With MAXYMOVA, offer your clients not just beauty, but scientifically-proven lash transformation and enduring vitality.
MAXYMOVA LIFT & LAMI
Unlock flawless lash lift and brow lamination with MAXYMOVA’s premium Italian products. Our innovative formulas deliver stunning, long-lasting results while prioritizing lash and brow health. Experience the difference of European quality for beautifully defined, resilient lashes and brows every time
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MAXYMOVA PRODUCTS
Revitalize and protect with MAXYMOVA Hydration Serums, essential for every lash lift. Our premium Italian formulas, including GOCCIA D’ORO & Blue Diamond, deeply nourish and moisturize, ensuring lifted lashes remain healthy, vibrant, and incredibly supple. Maximize client satisfaction and prolong lash lift results with unparalleled post-treatment care
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MAXYMOVA Tints
Achieve intense, captivating color with MAXYMOVA Lash & Brow Tint. Our premium Italian formulas deliver rich, long-lasting results for beautifully defined lashes and brows. Experience vibrant, consistent shades that truly enhance natural beauty with every application.
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